
Saudi Arabia is taking significant strides to enhance its tourism and sports sectors through a new collaboration between the ROSHN Group and LIV Golf. This partnership has resulted in the creation of the ‘Rising Stars’ youth golf program, designed to cultivate young golf talent while attracting international visitors to Riyadh.
About the ‘Rising Stars’ Program
The program is geared towards providing young athletes with opportunities for skill development via specialized training sessions and competitive golf events. By engaging the youth, Saudi Arabia aims to:
- Strengthen the foundation of golf as a widely popular sport
- Increase its appeal as a major tourism destination for golf enthusiasts
Strategic Partnership and Vision
This new initiative aligns with Saudi Arabia’s broader goals of expanding the tourism industry and promoting sports development as part of its Vision 2030. LIV Golf brings a significant international presence and expertise to the partnership, helping to elevate the program’s standards and global appeal. Together, ROSHN Group and LIV Golf plan to position Saudi Arabia as a rising hub for golf enthusiasts globally.
Expected Benefits
The launch of the ‘Rising Stars’ program is anticipated to deliver several positive impacts, including:
- Increased tourism and international visitors to Riyadh
- Boost to local businesses through greater event attendance and spending
- Encouragement of healthier lifestyles among young people via sports participation
- Support for Saudi Arabia’s commitment to investing in sports infrastructure and youth development
Stay tuned for more updates on sports initiatives in Saudi Arabia and the region.
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