Lotto, the renowned sportswear brand, has officially launched in India through a partnership with Agilitas Sports. The launch event took place in Mumbai, marking a significant milestone for the brand as it enters one of the world’s largest and fastest-growing sports markets.
Ambitious Revenue Targets
Agilitas Sports aims to drive Lotto’s presence across India with a target to achieve Rs. 1,000 crore in revenue within the next five years. This ambitious goal reflects strong confidence in the Indian sportswear sector and the brand’s potential to capture consumer attention.
Star Power in the Launch Campaign
The launch campaign features cricket legends Yuvraj Singh and Abhishek Sharma as brand ambassadors. Their involvement brings star power and credibility to Lotto’s entry into the Indian market, especially given cricket’s massive popularity in the country.
Product Range and Brand Focus
Lotto plans to offer a wide range of products including:
- Footwear
- Apparel
- Accessories
These products are designed for various sports and fitness activities. The brand emphasizes modern craftsmanship combined with innovative designs to appeal to young, active consumers.
Strategic Partnerships and Market Impact
With strong local partnerships and endorsements from celebrated athletes, Lotto is positioned to make a solid impact in India’s sports lifestyle segment. The collaboration with Agilitas Sports will accelerate the Italian brand’s expansion in the region.
Stay tuned to Space Sports for more latest updates on this exciting development.
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Lotto Makes a Big Play in India with Agilitas Sports Partnership